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Why Winter Is a Good Time to Sell

Today, we’ll go over selling your property in the winter season. The conventional wisdom is that you shouldn’t sell your home in the winter because no one wants to buy a home and move during the holidays. However, we’ve seen that winter is one of the best times to sell and get top dollar.

Why? It’s a simple matter of supply and demand.

Due to the conventional wisdom out there, many people opt to wait and sell in spring or even take their homes off the market during the fourth quarter. This leads to a shortage of inventory.


No one wants to move during the holiday season. Those that move during winter do so because they have to. Maybe they are a military family. Perhaps, they’ve been transferred by their employer and need to move in by the end of the fiscal year, which is December 31st. These buyers are highly motivated. Since there aren’t as many homes available for sale, you can get the most amount of motivated buyers with the least amount of competition!

In the winter, you will most likely spend fewer days on the market, and your overall sales price can go up because of the highly motivated buyers. If you’re thinking of selling your home or if you have any other questions for us, give us a call or send us an email. We look forward to hearing from you!